Nestled in the creative hub of Pōneke Wellington, SHINY, is a distinguished video production company, that has transcended geographical boundaries through a groundbreaking collaboration with the World Bank. Commissioned to craft a compelling narrative, SHINY embarked on a mission to address one of the world's most pressing issues – gender-based violence.

The assignment involved creating a video that not only outlined strategies but also illuminated objectives aimed at countering gender-based violence on a global scale. SHINY delved into the intricacies of this pervasive issue, working with a combination of supplied and licensed footage. The raw materials were carefully curated to depict the stark realities surrounding gender-based violence, emphasising the urgency for collective action.

This collaborative effort with the World Bank allowed SHINY to weave together a powerful visual tapestry, illustrating the multifaceted dimensions of the problem.

Through insightful research, the video not only highlighted the prevalence of gender-based violence but also showcased potential solutions that are currently available. SHINY's adept storytelling approach ensured that the narrative was not just informative but also emotionally resonant, urging viewers to confront the gravity of the issue.

The partnership extended beyond this critical project, as SHINY continued to contribute its creative expertise to the global stage. The World Health Organisation recognised the company's commitment to addressing societal challenges and enlisted their services in a similar capacity, further solidifying SHINY's position as a trusted collaborator in the realm of impactful storytelling.

In the dynamic world of video production, SHINY's collaboration with international organisations like the World Bank and the World Health Organisation underscores its ability to tackle complex issues with a blend of creativity and sensitivity. The videos produced serve as powerful tools for advocacy, raising awareness about gender-based violence and promoting discussions on effective strategies for prevention and intervention.

SHINY's collaboration with global institutions amplifies the company's commitment to leveraging the power of visual narratives for positive social impact. SHINY's journey from Wellington's creative enclave to the global stage is a testament to the transformative potential of storytelling in addressing and combatting societal challenges on an international scale.